Digital Marketing Course
Digital Marketing Course
The Digital Marketing Course equips learners with in-demand marketing skills to promote products and services online effectively. > Flexible Batch Timing Available > 6 Months Course > ISO Certified Course Completion > Live Project-based Training
What you'll learn
Social Media Marketing , Content Marketing , Landing Page Creation , Local SEO and Google Adwords and Many More .
Practical Skills
Live ad campaign creation , Business profile optimization , Real-time marketing projects , Case studies & campaign analysis .
Mode of Training
Classroom / Offline training , Hands-on practical sessions , Live project-based learning .
Career Opportunities
Digital Marketing Executive , Social Media Manager , SEO Executive , Google Ads Specialist , Freelance Digital Marketer .
Overview
- Introduction to Digital Marketing.
- Scope and career opportunities.
- Why Digital Marketing is important for businesses.
- Who should join this course
Social Media Marketing (SMM)
- Facebook , Instagram Marketing.
- Creating Engaging posts & reels .
- Paid ads basics (boosting & campaigns).
- Analytics & Performance tracking.
Content Marketing
- Content strategy & planning.
- Blog writing basics.
- Copywriting for ads & social media .
- Content calendar creation .
Landing Page Creation
- What is a landing page?
- Elements of a high-converting landing page.
- Lead generation forms .
- Tools for landing page creation.
Search Engine Optimization
- SEO Fundamentals.
- On-page SEO techniques.
- Off-page SEO & backlinks.
- Local SEO
Google Ads (AdWords)
- Google Ads account setup.
- Keyword research.
- Search & display ads.
- Budgeting & conversion tracking.
Interview Preparation & Career Guidance
- Digital Marketing interview questions & answers.
- SEO, SMM, Google Ads practical interview topics.
- Real-world case study discussion.
- Resume & CV preparation for Digital Marketing roles.
- Mock interview sessions.
- Communication & confidence-building tips.
Practical Training
- Social Media Marketing Campaigns.
- SEO & local SEO practicals.
- Google Ads campaign setup.
- Analytics & Final Project.
Course Outcome
- Start a career in digital marketing or work as a freelancer.
- Work on real-world projects and practical assignments.
- Analyze marketing performance and improve results.
- Create and manage Google Ads (AdWords) campaigns.
- Create effective content for digital platforms.
- Plan and manage social media marketing (SMM) campaigns.
Description
This Digital Marketing course is designed to provide comprehensive knowledge of online marketing strategies and tools. The course covers social media marketing, content creation, landing page development, search engine optimization (SEO), and paid advertising using Google Ads. With practical training and real-world projects, learners will gain hands-on experience to plan, execute, and manage effective digital marketing campaigns.